{"id":10829,"date":"2014-06-30T14:04:45","date_gmt":"2014-06-30T12:04:45","guid":{"rendered":"http:\/\/www.curteaveche.ro\/blog\/?p=10829"},"modified":"2014-07-03T09:46:05","modified_gmt":"2014-07-03T07:46:05","slug":"curtea-veche-publishing-angajeaza-specialist-marketing-online","status":"publish","type":"post","link":"https:\/\/www.curteaveche.ro\/blog\/curtea-veche-publishing-angajeaza-specialist-marketing-online\/","title":{"rendered":"Curtea Veche Publishing angajeaz\u0103 Specialist Marketing Online"},"content":{"rendered":"<p><a href=\"http:\/\/www.curteaveche.ro\/blog\/wp-content\/uploads\/2014\/06\/internet-marketing-tips.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-10831\" src=\"http:\/\/www.curteaveche.ro\/blog\/wp-content\/uploads\/2014\/06\/internet-marketing-tips.jpg\" alt=\"internet-marketing-tips\" width=\"532\" height=\"399\" srcset=\"https:\/\/www.curteaveche.ro\/blog\/wp-content\/uploads\/2014\/06\/internet-marketing-tips.jpg 1024w, https:\/\/www.curteaveche.ro\/blog\/wp-content\/uploads\/2014\/06\/internet-marketing-tips-300x225.jpg 300w\" sizes=\"auto, (max-width: 532px) 100vw, 532px\" \/><\/a><\/p>\n<p><strong>Descrierea postului:<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&#8211; Realizarea \u0219i implementarea unei strategii de promovare a v\u00e2nz\u0103rilor online, personalizat\u0103 \u00een func\u021bie de segmentele de clien\u0163i identificate \u0219i de obiectivele companiei pe termen mediu \u015fi lung;<\/p>\n<p>&#8211; Utilizarea de tehnici specifice \u00een scopul cre\u0219terii v\u00e2nz\u0103rilor online (campanii de e-mail marketing \u0219i testarea lor pentru \u00eembun\u0103t\u0103\u021birea ratei de conversie, stabilirea de promo\u021bii, reduceri de pre\u021buri sau concursuri, oferirea de cadouri promo\u021bionale, realizarea de campanii de marketing afiliat, etc.);<\/p>\n<p>&#8211; Gestionarea \u0219i dezvoltarea bazelor de date online ale companiei;<\/p>\n<p>&#8211; Dezvoltarea \u0219i implementarea de proiecte de marketing online (SEO, PPC, etc.); gestionarea programelor Google Analytics \u0219i Google Adwords;<\/p>\n<p>&#8211; Realizarea de programe de fidelizare a clien\u0163ilor online \u015fi implementarea lor;<\/p>\n<p>&#8211; Realizarea de parteneriate strategice pentru cre\u015fterea v\u00e2nz\u0103rilor \u015fi atragerea de noi clien\u0163i;<\/p>\n<p>&#8211; Realizarea ocazional\u0103 de <em>update<\/em>-uri de con\u021binut pe site-ul companiei;<\/p>\n<p>&#8211; Analizarea comportamentelor de cump\u0103rare ale clien\u0163ilor online ai editurii \u0219i realizarea de rapoarte de activitate periodice;<\/p>\n<p>&#8211; Identificarea de posibilit\u0103\u021bi de dezvoltare \u0219i permanenta supraveghere a trendurilor digitale \u0219i a pie\u021bei online de carte;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Cerin\u0163e:<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>&#8211; Absolvent de studii \u00een domeniu (Marketing\/V\u00e2nz\u0103ri);<\/p>\n<p>&#8211; Peste trei ani de experien\u021b\u0103 \u00een promovarea v\u00e2nz\u0103rilor online\/gestionare de site-uri web dintr-o perspectiv\u0103 de marketing online;<\/p>\n<p>&#8211; Cuno\u0219tin\u021be temeinice \u0219i experien\u021b\u0103 cu rezultate bune \u00een aplicarea tehnicilor \u0219i uneltelor de e-commerce (SEO, SEM, marketing prin con\u021binut, generare de lead-uri, automatizare marketing, etc.);<\/p>\n<p>&#8211; Cuno\u0219tin\u021be de lucru \u00een programe de web design, experien\u021b\u0103 de lucru \u00een HTML \u0219i cu unelte de web analytics, \u00een special cu Google Analytics;<\/p>\n<p>&#8211; Experien\u021b\u0103 de lucru cu platforma e-commerce Magento;<\/p>\n<p>&#8211; Cuno\u0219tin\u021be de Social Media Marketing \u0219i cunoa\u0219terea mediului online rom\u00e2nesc;<\/p>\n<p>&#8211; Capacitate foarte bun\u0103 de analiz\u0103, concentrare pe cifre \u0219i pe m\u0103surarea succesului programelor dezvoltate; capacitate de a elabora \u015fi implementa strategii;<\/p>\n<p>&#8211; \u00cen\u021belegerea conceptelor de promovare, branding \u0219i pozi\u021bionare;<\/p>\n<p>&#8211; Cuno\u0219tin\u021be de baz\u0103 despre mediul economic rom\u00e2nesc \u00een general \u0219i pia\u021ba de carte \u00een special;<\/p>\n<p>&#8211; Cuno\u015ftin\u0163e de limba englez\u0103 la nivel mediu spre avansat;<\/p>\n<p>&#8211; Abilit\u0103\u0163i de comunicare oral\u0103 \u015fi scris\u0103 foarte bine dezvoltate; abilit\u0103\u021bi de negociere;<\/p>\n<p>&#8211; Ini\u0163iativ\u0103, creativitate \u015fi dinamism, atitudine pozitiv\u0103 \u015fi deschis\u0103 spre rezolvarea problemelor; dorin\u021b\u0103 permanent\u0103 de autodep\u0103\u0219ire \u0219i de a r\u0103m\u00e2ne conectat la nout\u0103\u021bile din domeniul marketingului online;<\/p>\n<p>&#8211; Abilitatea de a lucra at\u00e2t individual c\u00e2t \u0219i \u00een echip\u0103 (strategiile se vor realiza al\u0103turi de directorii de V\u00e2nz\u0103ri \u0219i PR).<\/p>\n<p>&nbsp;<\/p>\n<p>To\u0163i cei interesa\u0163i sunt ruga\u0163i s\u0103 trimit\u0103 CV-ul pe <a href=\"mailto:marketing@curteaveche.ro\">marketing@curteaveche.ro<\/a> p\u00e2n\u0103 la data de 13.07.2014.<\/p>\n<p>&nbsp;<\/p>\n<p>Surs\u0103 <a href=\"http:\/\/designseoblog.com\/10-quick-internet-marketing-tips\/\" target=\"_blank\">foto<\/a>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Descrierea postului: &nbsp; &#8211; Realizarea \u0219i implementarea unei strategii de promovare a v\u00e2nz\u0103rilor online, personalizat\u0103 \u00een func\u021bie de segmentele de clien\u0163i identificate \u0219i de obiectivele companiei pe termen mediu \u015fi lung; &#8211; Utilizarea de tehnici specifice \u00een scopul cre\u0219terii v\u00e2nz\u0103rilor online (campanii de e-mail marketing \u0219i testarea lor pentru \u00eembun\u0103t\u0103\u021birea ratei de conversie, stabilirea de&hellip;&nbsp;<a href=\"https:\/\/www.curteaveche.ro\/blog\/curtea-veche-publishing-angajeaza-specialist-marketing-online\/\" rel=\"bookmark\"><span class=\"screen-reader-text\">Curtea Veche Publishing angajeaz\u0103 Specialist Marketing Online<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":10831,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[2348],"tags":[2424,106,3235,3230,3236,4489,464,4491,577,3233,3225,866,3220,955,1018,3229,3221,3227,1160,3222,3226,3228,3231,3234,3224,3232,2242,3223,3237],"class_list":["post-10829","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stiri","tag-angajam","tag-angajari","tag-angajari-marketing","tag-baze-date","tag-bursa-hr","tag-carte","tag-curtea-veche","tag-curtea-veche-publishing","tag-editura","tag-editura-curtea-evche","tag-fisa-post","tag-job","tag-job-in-online","tag-loc-de-munca","tag-marketing","tag-marketing-direct","tag-marketing-online","tag-oferte-de-munca","tag-online","tag-piata-de-carte","tag-post-liber","tag-promovarea-vanzarillor-online","tag-seo","tag-specialist-marketing","tag-specialistmarketing","tag-strategie","tag-vanzari","tag-vanzari-online","tag-web-marketing"],"_links":{"self":[{"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/posts\/10829","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/comments?post=10829"}],"version-history":[{"count":0,"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/posts\/10829\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/media\/10831"}],"wp:attachment":[{"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/media?parent=10829"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/categories?post=10829"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.curteaveche.ro\/blog\/wp-json\/wp\/v2\/tags?post=10829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}